Built for banks, companies, and institutions.
Most institutions still struggle to see genuine participation.
Traditional reporting shows activity. It rarely shows what people repeatedly choose, engage with, and return to over time.
Anne-Marie Nysæther
CEO & Founder · Prunora
Most institutions still struggle tosee genuine participation.
Traditional reporting shows activity. It rarely shows what people repeatedly choose, engage with, and return to over time.
Anne Marie Niseth Ersie
Founder · Prunora
How institutions measure engagement today
Fragmented, delayed, and difficult to connect across initiatives.
Transactions, applications, and activity are easy to count.
Most engagement is measured through campaigns, surveys, and reporting.
Participation is often viewed as isolated events rather than ongoing behavior.
Important signals are scattered across systems, initiatives, and stakeholders.
Reports • Surveys • Campaign Metrics • One-Time Engagement
What Prunora makes visible
Participation patterns that emerge over time.
Repeated participation across initiatives and communities.
Behavioral signals showing what people return to voluntarily.
Community relevance and engagement trends over time.
Participation visibility across people, organizations, and initiatives.
Repeated Participation • Behavioral Signals • Community Relevance • Visibility Over Time
WHY IT MATTERS
Most institutions can measure activity. Few can understand what people repeatedly choose, engage with, and return to over time.
Participation visibility creates better decisions.
Prunora helps make those participation patterns visible, creating better insight into engagement, community relevance, and long-term participation across people, organizations, and initiatives.
How does it work?
A simple way to understand what people repeatedly choose, engage with, and return to over time.
Sparebanken Norge
kr 147,230
Total Donations · this month
Active
8,547
Engagement
73%
Participation Visibility
8/10
Donations by Cause
Where Participation Signals
Originate
Participation begins with the choices people already make every day. Prunora helps make those participation patterns visible over time.
Participation Layer
— where participation begins
Anne-Marie Nysæther
CEO & Founder · Prunora
Participation already happens every day.
Prunora helps make those participation patterns visible, creating greater insight into engagement, relevance, and long-term participation over time.
Participation Happens Everywhere
- Community programs
- Local initiatives
- Events and activities
- Everyday participation
Small moments — make a bigger impact for you and what you care about.
Participation is not perfection.
Participation Creates Insight
- Understand what people repeatedly engage with
- Identify long-term participation patterns
- Improve visibility into community relevance
More visibility. More trust. More influence over what matters locally.
Insight grows where participation repeats.
FOR BANKS • COMPANIES • INSTITUTIONS
See participation patterns as they become visible
Prunora helps institutions understand what people repeatedly engage with, participate in, and return to over time. Not through surveys, reporting, or campaign metrics — but through observable participation patterns, long-term engagement, and real-world behavioral signals.
What people repeatedly return to
Repeated participation helps organizations identify which initiatives, services, and activities continue creating engagement over time.
From participation → visibility
Existing initiatives generate participation every day. Prunora helps make those patterns visible across communities, programs, and ecosystems.
Built for institutional adoption
Works alongside existing programs and initiatives without requiring new behavior from participants or major operational changes.
Core team
Prunora Team & Roles
Anne-Marie Nysæther
Founder / CEO
UX & Product Specialist · Strategy, Innovation & Social Impact
Mathias Sandnes
Technology & AI Advisor
AI Engineer · Software Developer · ML & Cloud Systems
Geir Nysæther
CFO
Cost Estimating Lead at ConocoPhillips · 30+ years in Finance & Ops
John Fredrik H. Nilsen
Ethical & Impact Advisor
Leadership · Customer Trust · Policy & Community Insight
Svein Erik Sogn
Senior Advisor — Strategy & Change
Leadership, Founder Growth & Cultural Transformation
Bishwajit Choudhary
Advisor — Commercial Transformation & Growth
B2B Sales · Growth Strategy · Global Expansion · Fintech